Description of the situation



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tarix07.01.2024
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Case 3


Case 3

You are a new Grain Farmer and you have just started your business. Are you planning any steps to enter the market? In this process, develop a market research system based on the following market description.


Description of the situation

Against the backdrop of the cancellation of the grain agreement, the price of wheat in the world market has risen sharply in the last five days.


September futures rose 3.35 percent to $6.93 a bushel (about 38.6 kg) on the Chicago Mercantile Exchange on Wednesday, July 19, 2022, according to trading data. They are up 11.05% in the last five days.
In December, corn delivery futures also rose in price. Grain prices rose 3.09 percent to $5.51 a bushel on Wednesday. The cost increased by 13.68% in five days.
Against the backdrop of the cancellation of the grain deal, the price of grain is rising. Wheat rose 3.37 percent on the Chicago Mercantile Exchange in a day after Kremlin spokesman Dmitry Peskov announced Russia's withdrawal from the deal. September futures rose to $6.84 a bushel.
You should do:

  1. Create market research process and describe all steps of it

  2. What kind of information did you use and select it into internal and external groups

  3. Create your marketing strategy to enter the market and describe all components of strategy



Case 3
You are a new Grain Farmer and you have just started your business. Are you planning any steps to enter the market? In this process, develop a market research system based on the following market description.


Description of the situation
Cottonseed oil prices in Uzbekistan decreased by 1.3% on average in a month. This was reported by the information service of the Statistics Agency.
According to him, cottonseed oil prices in May 2023 decreased by 1.3% on average in one month compared to April. Cottonseed oil prices have fallen by an average of 7.4% since the beginning of 2023. In May 2023 compared to the previous month:
• prices of vegetable oils decreased by 1.7% on average;
• sunflower oil prices decreased by 2.1% on average.
• butter prices increased by 0.7% on average.
Last week, 1,288 tons of cottonseed oil were sold at the stock market. An average of 19 buyers participated in the auctions every day.
In the period under consideration, the daily average prices of all types of cottonseed oil decreased from 15.7 million soums to 14.9 million soums per ton of the product.
You should do:

  1. Create market research process and describe all steps of it

  2. What kind of information did you use and select it into internal and external groups

  3. Create your marketing strategy to enter the market and describe all components of strategy

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