Hotel booking process design & usability



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Hotel booking process design & usability-fayllar.org (1)

9.1.1.1 Tasks 
used 
Each user had two tasks to complete on each of the four websites under evaluation.
Travel UCD - consultants in travel and hospitality website design 
http://www.travelucd.com 

© Travel UCD Limited 2003. All Rights Reserved.


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Hotel booking process design & usability 
Travel UCD – February 2003 
TABLE 14: Tasks used 
Task 
Purpose 
You are planning a visit to XXX for a mid-week city break in MONTH, YEAR
Before you finalise your travel plans, you want to know how much it may cost.
Question 
What should you budget (in total) for three nights stay?
(You are looking for a double bed for two adults in a low-price hotel)
See how a user
approaches the
problem of creating
a rough budget for
their trip
You are planning a visit to XXX for a mid-week city break.
You are planning to stay for three nights (DATES GIVEN) and have a maximum
budget of £100 per night (150 EUROS)
You plan to share a room with your friend, so you are looking for a room with two
single beds (a twin) or two double beds – in a medium-quality hotel.
Question 
Please list up to three hotels that match this budget and room type.
Finding a hotel that
matches a budget
and specific room
type
Source: Travel UCD Research, January 2003
We chose four different locations so there would be no possibility of a user taking the answer
from one task and using it for another. The four locations were:
• Berlin, Germany
• Rome, Italy
• Athens, Greece
Walt Disney World, Orlando, USA
The exact dates of stay were supplied in the second task and were set for three months in the
future. The exception was Wotif.com, where the dates were within 13 days of the test date.
Wotif.com only holds last-minute accommodation. Only the month (three months ahead of the
test date) was given for the first task.

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