Limited access to information commonly used by health professionals
Limited access to information commonly used by health professionals
45% of all searches ask health-related questions
Most people seek disease-specific information
50% seek information at the physician level
Number one complaint in regards to the Internet is lack of quality of the information found
• Educating physicians on new products is expensive and time-consuming
• Educating physicians on new products is expensive and time-consuming
• Free online medical textbooks constantly updated and peer reviewed
• Free online medical textbooks constantly updated and peer reviewed
• Audio and Video in text
• Archived library of Grand Round lectures
• Search system - type in symptoms and get DDX
• Email comments linking the physician universe
• Medical definitions for the public
• Direct links to MEDLINE
• Direct links of products discussed in the text to demonstrations
Development
Development
I Format
II New Publishing Technology
II Recruiting authors and editors
III Editorial process
IV Updating and Improving
V Publishing Results
VI Distribution
• Special Format
• Special Format
Easy for the author
Easy for the editor
Easy to update
Easy for the reader
Innovative New Publishing Technology
Innovative New Publishing Technology
GPS permits thousands of authors and editors to work on a text simultaneously
GPS permits thousands of authors and editors to work on a text simultaneously
GPS cuts development time from years to months
• GPS allows authors and editors to update text from any computer with Internet access
GPS authoring grid allows authors to have quick and easy access to writing chapters
GPS authoring grid allows authors to have quick and easy access to writing chapters
GPS editing grid allows editors to control the work flow of the entire project
Recruiting Success
Recruiting Success
10,000 authors and editors for 60 online textbooks
Minimal time commitment as each author and editor are only assigned a few chapters
Almost 1,000 academic institutions represented in the project
Editorial Process
Editorial Process
Improve editing quality, 5 levels peer review
85% Residency Directors, Department Chairs, or Research Directors
Updating and Improving
Updating and Improving
Email comments and suggestions from readers from all over the world
Easy update system
Honorarium tied to regular updates by authors and editors
Publishing Results
Publishing Results
Emergency Medicine - 685 chapters/8,000 pages
Emergency Medicine - 685 chapters/8,000 pages
Neurology - 450
Dermatology - 400
Ophthalmology - 350
ENT - 450
Plastics - 250
Pediatrics - 1000
Medicine -1000
General Surgery - 200
Ob/Gyn - 200
Psychiatry - 150
Multimedia Content
• Revolutionary Site Features
• Revolutionary Site Features
Up-to-date textbooks with audio and video
MEDLINE searches pre-programmed for each chapter
References linked to abstracts
Differential Diagnosis Creator
• Revolutionary Site Features
• Revolutionary Site Features
Sequential Search Engine that links each medical word to a medical definition, related websites, MEDLINE, and the entire Internet
Tools such as calculation programs that help in daily practice
Journal Update service that automatically emails new abstracts and chapter updates
Archived library of Grand Round Lectures
eMedicine Medical Education Portal
eMedicine Medical Education Portal
eMedicine for physicians - texts & tools to assist daily practice
pMedicine for public - lay texts & medical texts with definitions
getCME - a free search system that contains a library of of continuing education courses
Health Jobs - a free listing for professional job opportunities
Health News - for daily breaking medical news
eMedicine.com
FREE INTERNATIONAL DISTRIBUTION
3 million uses to date and growth of 25% per month
44 million projected uses in 2000 at current growth rate
84% health care professionals
48% physicians
Average user time 22 minutes (Web MD, 12; Dr.Koop, 4; InteliHealth, 5; Mediconsult, 20) *Media Metrix
Usage doubles every 4-6 months
Number of Websites Linked to this Site
Users This Week
Users This Week
200 major medical centers in the US
70 US Medical Schools
US State Medical Schools in 38 out of 50 states
30 International Medical Schools
What did they read?
What did they read?
Ovarian Cysts - 1,683
Cellulitis - 794
Inflammatory Disease - 730
Tendonitis - 575
Fasciitis - 574
The U.S. Military
The University of London
Harvard University
Un. of Florida
Texas Medical Center
Mayo Clinic
Un. of Minnesota
Un. of Iowa
Kaiser
Ohio State University
1999 Site Use
1999 Site Use
Word of mouth by almost 10,000
Authors and Editors representing 1,000 Medical institutions.
10 million hits/month
300,000 user sessions/month
• Federal government will link eMedicine to 20-40 Million users of MEDLINE
• Letters to 7,500 medical institutions and 17,000 libraries allowing free use
Major corporate and affiliate sponsors currently include Allergan, Chiron, GlaxoWellcome, Boehringer-Ingelheim, Eastman Kodak, Genentech, Roche, and T-Systems.
Major corporate and affiliate sponsors currently include Allergan, Chiron, GlaxoWellcome, Boehringer-Ingelheim, Eastman Kodak, Genentech, Roche, and T-Systems.
Encouraging support by pharmaceutical companies will allow this project to remain free for national and international use.
