Science and Education in Karakalpakstan. 2023 №2/1 ISSN 2181-9203 155
reality. The main reason for the occurrence of such a situation is the lack of qualitative conduct of
marketing Research.
The reasons for the occurrence of technological risks are incorrect selection of technological
equipment, errors in making technological decisions, errors in the examination of the innovative
project.
Technological risks are fully associated with the human factor, which has an extraordinary
strong impact on the effectiveness of the investment project. Under the influence of technological
risks, an object with an entire head can disappear. There are many examples of losses caused by
technological risks in world practice, including the practice of Uzbekistan.
1
Мodigliani F., Мiller
M. The Cost of Capital, Corporate Finance, and the Theory of Investment // American Economic
Review, v. 48. (1958).
For example, The Kissing of a cistern reservoir is a vivid example of technological risk.
As a result of the sharp depreciation of the national currency, benefisiar's funds in the
national currency will be insufficient to make the payment of equipment imported from abroad.
Especially for Uzbekistan, whose national currency has been devlued for many years, financial risks
are of urgent importance.
Purpose of the study The main goal of the study is to increase the contribution of the tourism industry in the
development of exports of Uzbekistan and determine the methodological foundations for its
support.
Materials and research methods The main sources of this research are the World Tourism Organization, the World Tourism
and Travel Council, the world's Internet resources, sources of official statistical and legal
information of the Republic of Uzbekistan.
When conducting research on the topic, scientific methods of studying economic
phenomena and realities – such as comparison, analysis and synthesis assessment, grouping,
generalization, observation, abstract-logical thinking-were used.
