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Indeed, youngsters are watching a lot of television - an average of
nearly four hours a day and
about 25 hours a week, according to an A. C. Neilsen Co. survey. The set stays on 53 hours a
week in homes with pre-schoolers as opposed to 43 hours weekly in the average U.S.
household. Upon entering kindergarten at age 5, an American child already has spent more
hours viewing television than he or she would spend earning a college degree. By the child's
eighteenth birthday, more time has been spent watching television than on any other single
activity except sleep. The high-school graduate will have attended school for 11,000 hours, but
he or she will have sat for almost twice that many hours in front of the set, exposed to an
estimated 35,000 commercials and 18,000 murders.
1. What is the most essential thing that social scientists, teachers, and parents are concerned
about?
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