Business plans differ widely in their length, appearance, content, and the emphasis placed on different aspects of the business.
Depending on your business and your intended use, you may need a very different type of Business Plan:
Mini-plan: Less emphasis on critical details. Used to test your assumptions, concept, and measure the interest of potential investors.
Working Plan: Almost total emphasis on details. Used continuously to review business operations and progress.
Presentation Plan: Emphasis on marketability of the business concept. Used to give information about the business to bankers, venture capitalists, and other external resources.
Assembling a Business Plan
Every Business Plan should include some essential components:
Overview of the Business: Describes the business, including its products and services.
The Marketing Plan: Describes the target market for your product and explains how you will reach that market.
The Financial Management Plan: Details the costs associated with operating your business and explains how you will pay for those costs, including the amount of financing you may need.
The Operations and Management Plan: Describes how you will manage the core processes of your business, including use of human resources.
Seven Common Parts of a Good Business Plan
Business plans must help investors understand and gain confidence on how you will meet your customers’ needs.