60 Unit in brief Learners explore the purpose and characteristics of digital animations and effects and
create an animation, including effects, such as audio, that may be used in other
media products.
Unit introduction Digital animation and effects are used in a variety of ways, from individual digital
products to being included as part of other media products. Example applications
include content for film, advertising, music videos, websites and computer games.
In this unit, you will investigate the purpose, local legal requirements and technical
characteristics, for example techniques and principles, of different digital animation
and effects products. You will explore how graphics are created and the impact of the
technologies used on the digital animation and effects products. You will design and
develop a digital animation and effects product for an audience and purpose. To do this,
you will use specialist software and hardware to develop the digital product that could
be included in a larger media product, such as a website or a computer game.
The communication, planning and design skills you gain in this unit will prepare you
for entry to higher education to study a range of degrees. The employability and
entrepreneurial skills will also be useful when entering an IT apprenticeship or the
workplace.
Learning aims In this unit you will:
A Investigate the purpose and characteristics of digital animations and effects that are
an important part of communication
B Design a digital animation and effects product to meet a client brief
C Develop a digital animation and effects product to meet a client brief.
