Why Twitter Co-Founder
Jack
Dorsey Themes His Days
What if one simple change to your calendar enabled you to have a quantum
leap in your productivity?
Jack Dorsey’s Productivity Secret
Jack Dorsey is the co-founder of Twitter and the founder and CEO of Square.
For a while, Dorsey worked full time at both companies. Sixteen hours a day—
eight hours at each. In a 2011 interview at Techonomy, Dorsey explained his
secret to his productivity.
The only way to do this is to be very disciplined and very practiced. The way I
found that works for me is I theme my days. On Monday, at both companies, I
focus on management and running the company…we have our directional
meeting at Square, we have our OpCom meeting at Twitter, I do all my
management one-on-ones on that day. Tuesday is focused on product.
Wednesday is focused on marketing and communications and growth.
Thursday is focused on developers and partnerships. Friday is focused on the
company and the culture and recruiting. Saturday I take off, I hike. Sunday is
reflection, feedback, strategy, and getting ready for the week.
And there are interruptions all the time, but I can quickly deal with an
interruption and know that it’s Tuesday and I have product meetings, and I
need to focus on product stuff. It also sets a good cadence for the rest of the
company. We’re always delivering; we’re always showing where we were last
week and where we’re going to be the following week.
How John Lee Dumas Themes His Days
John Lee Dumas built a million-dollar business in a few short years on the
success of his daily podcast,
EntrepreneurOnFire. Dumas’ colleague, Kate
Erickson, wrote a 2014 year in review blog post in which she described the
impact daily themes have had on their business.
Something that we also both found success with doing is creating themes for
each day of the week. For example, John’s podcast day is Tuesday: that’s
when he does all of his podcast interviews for EntrepreneurOnFire.
Another example: Wednesdays are our webinar days. This is when we
schedule our Live Podcast Workshops, our Webinar Workshops, and our
exclusive community webinars.
Having themes for our days makes it easier to plan ahead, and easier to stay
on track. Having an entire day set aside for a theme creates a bigger space in
which to accomplish things, and a smaller chance that you’ll “just set it
aside” until tomorrow.
Three Themes from Dan Sullivan
Renowned entrepreneur coach Dan Sullivan suggests
that we theme every week
around three different kinds of days:
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