Two Awesome Hours in the Morning
After identifying your MIT, you need to turn it into a calendar item and book it
as early in your day as possible.
Dan Ariely, a Duke University professor of psychology and behavioral
economics, suggests that most people are most productive and have the highest
cognitive functioning in the first two hours after they’re fully awake. In a Reditt
Ask Me Anything, Ariely wrote:
One of the saddest mistakes in time
management is the propensity of people to spend the two most productive hours
of their day on things that don't require high cognitive capacity (like social
media). If we could salvage those precious hours, most of us would be much
more successful in accomplishing what we truly want.
Why do we do this? Why do we spend our best hours on our least important
tasks?
Many of us jump into our day trying to take care of all the quick and easy
things. Responding to all those overnight emails, sorting our stack of mail,
signing off on purchase orders…it all feels so productive!
Look, it’s only 11:00
in the morning, and I must have done at least 50 things.
In Their Own Words…
Invest the first part of your day working on your number one priority that will help build your business.
Do this without interruptions—no email or text—and before the rest of the world is awake.
–Tom Ziglar is the CEO of Ziglar, Inc.
Do creative work first. Reactive work second.
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