Innovative solutions… Outdated Medical Textbooks
tarix 06.02.2017 ölçüsü 5,13 Mb. #7726
Innovative solutions… Outdated Medical Textbooks • New editions take 2 to 5 years to produce Publishers update every 4 to 10 years Limited access to information commonly used by health professionals Limited access to information commonly used by health professionals 45% of all searches ask health-related questions Most people seek disease-specific information 50% seek information at the physician level Number one complaint in regards to the Internet is lack of quality of the information found • Educating physicians on new products is expensive and time-consuming • Educating physicians on new products is expensive and time-consuming • Free online medical textbooks constantly updated and peer reviewed • Audio and Video in text • Archived library of Grand Round lectures • Search system - type in symptoms and get DDX • Email comments linking the physician universe • Medical definitions for the public • Direct links to MEDLINE • Direct links of products discussed in the text to demonstrations Development • Special Format • Special Format Easy for the author Easy for the editor Easy to update Easy for the reader Innovative New Publishing Technology Innovative New Publishing Technology GPS permits thousands of authors and editors to work on a text simultaneously GPS permits thousands of authors and editors to work on a text simultaneously GPS cuts development time from years to months • GPS allows authors and editors to update text from any computer with Internet access GPS authoring grid allows authors to have quick and easy access to writing chapters GPS authoring grid allows authors to have quick and easy access to writing chapters GPS editing grid allows editors to control the work flow of the entire project Recruiting Success Recruiting Success 10,000 authors and editors for 60 online textbooks Minimal time commitment as each author and editor are only assigned a few chapters Almost 1,000 academic institutions represented in the project Editorial Process Editorial Process Improve editing quality , 5 levels peer review 85% Residency Directors, Department Chairs, or Research Directors Updating and Improving Updating and Improving Email comments and suggestions from readers from all over the world Easy update system Honorarium tied to regular updates by authors and editors Publishing Results Emergency Medicine - 685 chapters/8,000 pages Emergency Medicine - 685 chapters/8,000 pages Neurology - 450 Dermatology - 400 Ophthalmology - 350 ENT - 450 Plastics - 250 Pediatrics - 1000 Medicine -1000 General Surgery - 200 Ob/Gyn - 200 Psychiatry - 150 Multimedia Content • Revolutionary Site Features Up-to-date textbooks with audio and video MEDLINE searches pre-programmed for each chapter References linked to abstracts Differential Diagnosis Creator • Revolutionary Site Features • Revolutionary Site Features Sequential Search Engine that links each medical word to a medical definition, related websites, MEDLINE, and the entire Internet Tools such as calculation programs that help in daily practice Journal Update service that automatically emails new abstracts and chapter updates Archived library of Grand Round Lectures eMedicine Medical Education Portal eMedicine Medical Education Portal eMedicine for physicians - texts & tools to assist daily practice pMedicine for public - lay texts & medical texts with definitions getCME - a free search system that contains a library of of continuing education courses Health Jobs - a free listing for professional job opportunities Health News - for daily breaking medical news eMedicine.com FREE INTERNATIONAL DISTRIBUTION 3 million uses to date and growth of 25% per month 44 million projected uses in 2000 at current growth rate 84% health care professionals 48% physicians Average user time 22 minutes (Web MD, 12; Dr.Koop, 4; InteliHealth, 5; Mediconsult, 20) *Media Metrix Usage doubles every 4-6 months Number of Websites Linked to this Site Users This Week Users This Week 200 major medical centers in the US 70 US Medical Schools US State Medical Schools in 38 out of 50 states 30 International Medical Schools What did they read? What did they read? Ovarian Cysts - 1,683 Cellulitis - 794 Inflammatory Disease - 730 Tendonitis - 575 Fasciitis - 574 The U.S. Military The University of London Harvard University Un. of Florida Texas Medical Center Mayo Clinic Un. of Minnesota Un. of Iowa Kaiser Ohio State University 1999 Site Use 1999 Site Use Word of mouth by almost 10,000 Authors and Editors representing 1,000 Medical institutions. 10 million hits/month 300,000 user sessions/month • Federal government will link eMedicine to 20-40 Million users of MEDLINE• Letters to 7,500 medical institutions and 17,000 libraries allowing free use Major corporate and affiliate sponsors currently include Allergan, Chiron, GlaxoWellcome, Boehringer-Ingelheim, Eastman Kodak, Genentech, Roche, and T-Systems. Major corporate and affiliate sponsors currently include Allergan, Chiron, GlaxoWellcome, Boehringer-Ingelheim, Eastman Kodak, Genentech, Roche, and T-Systems. Encouraging support by pharmaceutical companies will allow this project to remain free for national and international use. QUESTIONS Dostları ilə paylaş:
