7-1 Motivation intensity intensivlik, direction- yo’nalish, persistence- qatiylik



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1. Attentional processes. People learn from a model only when they recognize
and pay attention to its critical features. We tend to be most influenced by
models that are attractive, repeatedly available, important to us, or similar
to us (in our estimation).
2. Retention processes. A model’s influence depends on how well the individual
remembers the model’s action after the model is no longer readily
available.
3. Motor reproduction processes. After a person has seen a new behavior by
observing the model, watching must be converted to doing. This process
demonstrates that the individual can perform the modeled activities.
4. Reinforcement processes. Individuals are motivated to exhibit the modeled
behavior if positive incentives or rewards are provided. Positively reinforced
behaviors are given more attention, learned better, and performed
more often.
1. Diqqat jarayonlari. Odamlar modeldan faqat tan olganlarida o'rganishadi
va uning muhim xususiyatlariga e'tibor bering. Biz eng ko'p ta'sir o'tkazamiz
jozibador, qayta-qayta mavjud, biz uchun muhim yoki shunga o'xshash modellar
bizga (bizning taxminimizcha).
2. Saqlash jarayonlari. Modelning ta'siri shaxsning qanchalik yaxshiligiga bog'liq
model endi osonlikcha yo'qolganidan keyin modelning harakatini eslaydi
mavjud.
3. Dvigatelni ko'paytirish jarayonlari. Biror kishi tomonidan yangi xatti-harakatni ko'rganidan keyin
modelni kuzatish, tomosha qilishni bajarishga aylantirish kerak. Bu jarayon
shaxs modellashtirilgan faoliyatni amalga oshirishi mumkinligini ko'rsatadi.
4. Kuchaytirish jarayonlari. Shaxslar modellashtirilgan narsalarni ko'rsatishga undaydi
ijobiy rag'batlantirish yoki mukofotlar taqdim etilsa, xatti-harakatlar. Ijobiy mustahkamlangan
xatti-harakatlarga ko'proq e'tibor beriladi, yaxshiroq o'rganiladi va amalga oshiriladi
odatdagidan kura ko'proq.

EXPECTANCY THEORY


expectancy theory A theory stating that the strength of a tendency to act in a certain way depends on the strength of an expectation that the act will be followed by a given outcome and on the attractiveness of that outcome to the individual.
kutish nazariyasi Buni bildiruvchi nazariya ma'lum bir narsada harakat qilish tendentsiyasining kuchi
yo'l umidning kuchiga bog'liq harakatdan keyin berilgan narsa bo'ladi natija va uning jozibadorligi haqida
shaxs uchun natija.



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