Anthony W. Ulwick



Yüklə 1,81 Mb.
səhifə3/87
tarix28.11.2023
ölçüsü1,81 Mb.
#168524
1   2   3   4   5   6   7   8   9   ...   87
JTBD-Book

Frank Grillo
Chief Marketing Officer, Harte Hanks
- - -
”Jobs Theory and Outcome-Driven Innovation have proven to be highly valuable in the development of innovative pharmaceuticals. A focus on the ‘job’ brings clarity to the complex healthcare delivery process and reveals hidden opportunities to positively impact the patients’ pathway to health.”


Simona Skerjanec
Lifecycle Leader Neuroscience, Roche
- - -
“Outcome-Driven Innovation unlocks unique insights into your customers and their challenges. It impacts revenue growth through new product development and identification of new customer segments.”


Joe Camaratta
Managing Director, MedTech Playbook
- - -
“Jobs-to-be-Done Theory and Outcome-Driven Innovation provide absolute clarity for strategic growth initiatives and product innovation. There is no better way to put yourself in your customers' shoes.”


Steve Thompson
Vice President of Business Strategy, National Oilwell Varco
- - -

“Acquiring technologies for developing new medical products has always been an exercise in trying to guess correctly. ODI has provided us with an enabling technology shopping list we can execute with confidence. ODI makes Business Development far more precise.”


Sean Thompson, MS, MBA, CLP
Sr. Director, Business Operations & New Product Development, GenCure

Yüklə 1,81 Mb.

Dostları ilə paylaş:
1   2   3   4   5   6   7   8   9   ...   87




Verilənlər bazası müəlliflik hüququ ilə müdafiə olunur ©azkurs.org 2024
rəhbərliyinə müraciət

gir | qeydiyyatdan keç
    Ana səhifə


yükləyin