The authors have described the current state of the telecommunications market and its shortfalls regarding the generation of a future-proof business model that can give both market and financial sense to the new investments planned for the creation of the Next- generation networks that will drive to 4G and beyond.
The case of Almira Labs has been presented showing how an adequate fostering program can help to develop a long-term R&D plan when the industry is not ready to support it, and that this effort can generate new paradigms for the Telecommunications industry.
A new approach to the VAS market is proposed, putting together the rapid low-cost development of services that are accessible to all kinds of people, regardless of their device, technical skills, geography, age or physical ability. A technology that makes sense from both financial, and social points of view, and which provides innovative services for the population worldwide, at an affordable cost and ease of use.
Operators have the chance of adopting such a consequent technology and to again fight effectively the proprietary Application Store from the device manufacturers, regaining the market share lost and their innovation pace.
Acknowledgment
The authors want to thank Madrid Science Park for its continued support to our research activities and acting as facilitators in the fruitful connection between the University (UAM) and the Incubator’s SMEs (Almira Labs).
Mr. Miguel Monforte Nicolás wants to thanks his parents for their warmth and support at every step in my life.
Mr. Javier Martín López. I want to thank my wife and kids: Maite, Pablo and Daniel for being so supportive and for not complaining too much about the fact that writing this book stole some precious family time. As well, I want to thank my parents, who made a great effort to get me the best possible education without forgetting about the personal principles.
Mr. Carlos Merino Moreno wants to thank his family for their continuing support.