Purpose and tasks of the research: The main purpose of international marketing is to ensure the economic and social development of individual countries, the improvement of their population, their employment problems, solutions and lifestyles in a balanced way through international exchange. Used research methods: The research will involve a systematic approach, process approach, comparative analysis and synthesis methods. The information base of the research: In addition to the sources of a number of local and foreign authors, the sources available on the Internet were used in the research. Restrictions of research: The limitations of this study include a number of problems that hinder the development of international marketing companies and the methods, concepts, strategies, etc. used to overcome them. is to be explored. The novelty and practical results of investigation: Upcoming slow growth, demographic factor, increasing competition, innovation, etc. Given a number of important factors, it may be possible to find solutions to the problems encountered in international marketing activities. Scientific-practical significance of results: Globalization has spurred rapid growth in emerging markets and growth in international business over the past decade. The difficult conditions described in the dissertation make us think about the future of globalization and international marketing. Keywords: International Marketing, Foreign Trade, Globalization.
