particular. This debate recognizes the need forsocieties,
organizations and individual citizens to improve their capacity
to cope with an increasingly competitive, uncertain and
complex role involving higher rates of innovation and change.
While the concept of “enterprise” is ambiguousenough to
embrace a wide range of educational intiative __ including
industry awareness, business managament, and new venture
creation, and the development of personal and social skills,
among others __ there is an increasing awareness o9f
entrepreneurship as a distinct educational challenge that needs
to be addressed.
There is a world wide potential to built more
entrepreneurial approches around existing schools (colleges or
universities) . Existing programs that can be “entrepreneurially
enhanced” include those focused upon;
68
•
creating a much greater economic awareness among
young people of all ages;
•
creating a wider understanding of industry, business
andmanagement;
•
development understanding of small buseness and its
management systems;
•
introducing the concept of new venture development
via simualation exercise in schools to the young people;
•
developing transferable skills as communication,
presentation, negotiation, problem solving, as well as
information technology competence;
•
opening gateways to better career planing
•
providing work experience for students and teachers; and
•
creating business partnerships between schools and
colleges and individuals or groups of firms.
The above list underlines the potential role of business in
