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MA’RUZALARNING QISQACHA MAZMUNI BİLDİRİ ÖZETLERİ KİTABI
Qisqacha mazmuni:
Bugungi kunda ijtimoiy-iqtisodiy hayotning barcha
jabhalariga raqamli texnologiyalar tobora jadal kirib kelmoqda, bu o‘z navbatida
butun bir iqtisodiyotning ekotizimiga ta’sir ko‘rsatmoqda va rqamlashtirishni kun
tartibiga dolzarb vazifa qilib qo‘ymoqda. Shundan kelib chiqqan holda, mazkur
maqola raqamli reklamani yo‘lga qo‘yish borasidagi jahondagi va O‘zbekiston dagi
tendentsiyalar tahlil qilingan.
Kalit so‘zlar:
raqamli iqtisodiyot, raqamli texnologiyalar, raqamlashtirish,
tijorat platformasi, marketing, raqamli marketing, media marketing.
Abstract:
Today, digital technologies are increasingly penetrating into all
aspects of socio-economic life, which, in turn, affects the ecosystem of the entire
economy and makes digitalization an urgent task on the agenda. Based on this, this
article analyzes trends in the world and Uzbekistan regarding the creation of digital
advertising.
Keywords:
digital economy, digital technologies, digitization, commercial
platform, marketing, digital marketing, media marketing.
THE ROLE OF CLUSTERING POLICY IN IMPROVING THE
COMPETITIVENESS OF AGRICULTURE IN THE COUNTRY
Akmal Abdulazizovich ABDUVOKHIDOV
Guliston State University Associate Professor
Abstract:
The formation of a competitive economy, strengthening the position
of the country’s economy in the world economy, and improving the efficiency of
the country’s agricultural production is of paramount importance.in the constantly
growing conditions of food security problems, the article analyzes the issues of
clustering in improving the competitiveness of agriculture.
Keywords:
national economy, competition, competitiveness, competitive
advantages, agriculture, clustering, food security.
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