Strategy 4: Align your supply chain with business goals by integrating sales and
operations planning with corporate business planning. Although
sales and operations
planning
processes provide coordination among sales, manufacturing, and distribution, there still
are disconnects and gaps among finance, strategy, and operations in many companies. One way
to bridge these gaps is with integrated business planning that involves people, process, and
technology elements of the business. This process integrates financial strategic budgeting and
forecasting systems with operations planning and allows smart trade-off decisions to be made for
the business.
The resulting marriage of end-to-end processes ensures revenue goals and budgets developed in
finance are validated against a detailed, bottom-up operating plan and responsively executed.
Concurrently, the strategy reconciles the operating plan against financial goals. True integrated
business planning—made possible with cloud technology—connects sales and operations
planning processes with corporate business planning and enables companies to achieve the right
balance of supply and demand, aligned with strategic business goals. It provides real-time
visibility to all the key dimensions for success—demand, supply, product, risk, and
performance—across the organization and throughout the extended supply chain.
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