CEOs in computer hardware and software companies : Arijit Chatterjee and Donald C. Hambrick, “It’s All about Me: Narcissistic
Chief Executive Officers and Their Effects on Company Strategy and Performance,” Administrative Science Quarterly 52
(2007): 351–386.
“network ties are the conduits” : Benjamin S. Crosier, Gregory D. Webster, and Haley M. Dillon, “Wired to Connect: Evolutionary
Psychology and Social Networks,” Review of General Psychology 16 (2012): 230–239.
Facebook profiles : Laura E. Buffardi and W. Keith Campbell, “Narcissism and Social Networking Websites,” Personality and Social Psychology Bulletin 34 (2008): 1303–1314.
social media to catch takers : Personal interview with Howard Lee (December 11, 2011).
more LinkedIn connections : Jessica Shambora, “Fortune’s Best Networker,” Fortune, February 9, 2011, accessed January 26, 2012,
http://tech.fortune.cnn.com/2011/02/09/fortunes-best-networker/.
“Adam Rifkin” : Personal interviews with Adam Rifkin (January 28, 2012), Jessica Shambora (February 9, 2012), Raymond Rouf
(February 16, 2012), and Eghosa Omoigui (March 14, 2012); visit to 106 Miles (May 9, 2012); Brian Norgard conversation
(http://namesake.com/conversation/brian/like-welcome-ifindkarma-namesake-community); Adam Rifkin’s website
(http://ifindkarma.com/) and Graham Spencer’s websites (www.gspencer.net).
norm of reciprocity : Robert B. Cialdini, Influence: The Psychology of Persuasion (New York: HarperBusiness, 2006).
“It’s better to give before you receive” : Keith Ferrazzi and Tahl Raz, Never Eat Alone: And Other Secrets to Success, One Relationship at a Time (New York: Crown Business, 2005), 22.