62.4 million people in Germany over 14 years of age use the Internet. That’s 89.8 per cent of the population. So don’t be surprised when you hear that the number of Internet users in Germany is only rising slowly. The majority of us have long since been online.
165 minutes are spent on average every day by each Internet user in Germany. World events and weather checks, writing personal messages or buying rail tickets: most people can’t imagine being without the Internet.
66 per cent of all users access the Internet via their smartphones. Mobility is key, so it’s not surprising that notebooks rank second on the popularity scale at 57 per cent. Desktop computers come in third at 44 per cent. Tablets are less widespread and total 38 per cent of users.
40 million people in Germany communicate via WhatsApp making it by far the most popular social media app. Facebook has 21 million users in Germany.
40 per cent more time is spent on the Internet by men: on average they are online 175 minutes per day, while women spend around 125 minutes online.
21.3 MB/s is the average speed with which mobile phone users download data when out and about. This is scheduled to change by 2020: the federal government’s network expansion programme is aiming to transform Germany into a digital paradise by establishing 5G as the standard. This would theoretically make speeds of 10 GB/s possible.
E-SHOPS Germany is one of the most populated countries in Europe and the second biggest e-commerce market. Forecast revenue in the e-commerce market is expected to reach 82,155m USD in 2020, which compared to the last years will be one percent higher.
In 2019, the electronics sector accounted for 16.7% of the e-commerce market, while clothing 15.8%. Not surprisingly, there are many stores of these markets in the ranking of the best e-commerce stores.
Germany is one of the most populated countries in Europe and the second biggest e-commerce market. Forecast revenue in the e-commerce market is expected to reach 82,155m USD in 2020, which compared to the last years will be one percent higher.
In 2019, the electronics sector accounted for 16.7% of the e-commerce market, while clothing 15.8%. Not surprisingly, there are many stores of these markets in the ranking of the best e-commerce stores.