glasnost (rus: ‘openness’) media n. a policy adopted in the 1980s during the late period of the Soviet Union by its then President, Mikhail Gorbachev, where it was seen as a call for transparency in government as an anti-dote to corruption and the abuse of power. Glasnost went hand-in-hand with perestroika – the restructuring of Soviet society and economy. mmo
global media media n. large media conglomerates which have developed a global reach and range to their activities. In 2012 the five largest media conglomerates were The Walt Disney Company, News Corporation, Time Warner, Viacom and CBS Corporation. Of these, News Corporation, for example, owns newspapers such as the Wall Street Journal, television networks such as Star Asia, television news channels such as Fox News and entertainment media such as 20th Century Fox. Either its products are designed as much as possible for global audiences, with world wide distribution rights (e.g. 20th Century Fox), or its ownership structures include local producers who create content adapted for local audiences (e.g. Star Asia). The largest media conglomerates, therefore, aim always to operate transnationally - as global media. mmo
