Science and Education in Karakalpakstan issn 2181-9203 Science Magazine chief editor



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Keywords:
 system of indicators, industrial enterprises, level of competitiveness, assessment 
parameters, competitive advantages, cause-and-effect relationships. 
In our opinion, competitiveness in the economic sphere is the possession of characteristics 
that create an advantage for the subject of economic competition. These characteristics can refer to 
various objects - types of products, enterprises and organizations, individual countries or groups of 
countries (regional, political, cultural) participating as subjects of competition. 
The variety of competitive relations that arise in the economic sphere can be conditionally 
divided into three levels: the micro level (a specific enterprise, production, types of products); 
meso-level (networks, conglomerate-type enterprises and corporate associations of firms); macro 
level (general economy). Based on this, we can say that in order to ensure competitiveness, 
industrial enterprises must constantly think about the full and efficient use of the resources at their 
disposal, as well as all types of resources purchased for future production. In this case, 
competitiveness is not considered an internal characteristic of the firm. The competitiveness of 
these industrial enterprises can only be determined within a group of enterprises in the same 
industry or a group of enterprises producing a substitute product. Thus, the competitiveness of an 
enterprise is a relative concept, which is defined as the ability to provide a better offer compared to 
a competing company. 
National competitiveness can be measured using a number of statistical indicators. These 
are, first of all, the following: the balance of the foreign trade balance; the cost of a unit of 
production, indicated at the rate of the national currency; are market quotas. However, the listed 
statistical indicators do not fully reflect the nature and quality of competitive advantage, its 
sustainability and prospects. 
Assessment of competitiveness at the macro level is not limited to economic and 
technological factors. Macrocompetitiveness largely depends on the overall economic and military 
power of the country, providing economic influence, as well as domestic political stability and its 
cooperation with partners in the international community [1]. 
Local enterprises operating in the local market should be internationally competitive. 
In order for a product manufacturer to enter the international level, the following is required: 
1. Strategic vision of industrial enterprise management: goals and means and methods for 
achieving them, the necessary personnel, financial and material resources, excellent methods and 
forms of work. 
2. Possibility to choose external target markets and their segments. Knowing the foreign 
market means not only finding out the current situation, but mainly predicting its promising 
directions and development trends. Considering the requirements of potential customers in target 
markets and segments, with a particular focus on identifying emerging and unmet needs. 



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