6
11.3.Ijtimoiy boshqaruvning yangi texnologiyalari………………………..........270
11.4.Loyihaviy guruhlarning o‘zaro ijtimoiy hamkorligi..………………............273
11.5. Janjal ijtimoiy rivojlanish omili sifatida……………….………..................277
11.6.Innovatsion menejmenta rag‘batlantirish afzalligi........................................280
Nazorat savollari…………………………………………………………………281
12-BOB.
Korxonalardagi innovatsiyalar marketingi...……….......................284
12.1.Innovatsion marketing turlari……………………………..…….…….........284
12.2.Strategik innovatsion marketing……………...……………………….........287
12.3.Operativ innovatsion marketing…………..……………………….…….....294
12.4.Iqtisodiyotimizni modernizatsiyalash sharoitida tovar siyosati.
Tovar va
biznes.……………………………………………………………………..…......300
12.5 Innovatsion mahsulotning hayot tsikli va tashkilotning
muhim bosqichida
marketing faoliyati maqsadlari.............................................................................303
Nazorat savollari…………………………………………………………………306
Dostları ilə paylaş: