140OKA2 Organization of Airlines, Travel Agents – Ing. Jiří Matoušek
Course objective:
The aim of the subject is to provide students with basic information about organization of
airlines and travel agents, including facts
about history, present situation and market trends
into
the near future, both from the administrative and economical point of view.
Course content:
1. Airlines - Business Entities in Aviation (System of civil aviation,
Regulation
and liberalization)
2. Airlines - Business Entities in Aviation (SWOT of airline business,
Airline economics,
Ways to improve revenues and minimize cost)
3. Classification of Airlines - type and activity based (Classification of airlines,
International
legal system of aviation, Freedoms of the Air)
4. International Legal System in Civil Aviation (Chicago Conference, Freedoms of the
Air, International agreements)
5. World Airlines (Classic vs. Low-cost, Airline Safety and Security)
6. World Airlines (Holding structures, Aircraft purchase)
7. Airline Cooperation - Contracts,
Agreements, Alliances
8. Airline Organization (activities,
structure, outsourcing)
9. Airline Organization (marketing, sales, operations)
10. Airline Organization (maintenance, airworthiness, finance)
11. Airline Organization (ICT, HR, overhead departments)
12. Aircraft Selection Process
13. Travel Agents (history, activities,
types of TA, IATA accredited agents, BSP,
GDS, incentive agreements between airlines and TA, IATA NDC, latest market trends)
