İxtisas: Strateji İdarəetmə Kurs: I fənn



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KAMİL Referat

ƏDƏBİYYAT SİYAHİSİ

1) "Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant" by W. Chan Kim and Renée Mauborgne


2)"Competitive Strategy: Techniques for Analyzing Industries and Competitors" by Michael E. Porter
3)"The Art of War" by Sun Tzu
4)"The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen
5)"The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses" by Eric Ries
6)"The Strategy Process: Concepts, Contexts, Cases" by Henry Mintzberg, Joseph Lampel, and Bruce Ahlstrand
7)"The Five Competitive Forces That Shape Strategy" by Michael E. Porter
8)"Good to Great: Why Some Companies Make the Leap and Others Don't" by Jim Collins
9)"The Innovator's Solution: Creating and Sustaining Successful Growth" by Clayton M. Christensen and Michael E. Raynor
10)"The Power of Unfair Advantage: How to Create It, Build It, and Use It to Maximum Effect" by John L. Nesheim
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